Universe, the Shopify theme with conversion built in

The Universe theme by Developpy builds cross-sell, sticky add to cart, review carousels, mega menus and a delivery estimator into one theme on the Shopify Theme Store. Sell more from day one, and stop paying every month for the apps it replaces.

  • $320 USD, paid once. Lifetime support and updates included.
  • Try it free in your store, pay only when you publish.
Home page of Woofy, a demo pet food store built on the Universe theme by Developpy
Woofy home page on a phone: the hero banner with a bag of dog food and a shop button

Built to sell, on the screens your customers use

  • A Universe product page with a reviews carousel, an inventory status bar, a delivery estimator and a cross-sell slider

    Built to drive conversions

    Sticky add to cart, cross-sell, delivery estimator, reviews carousel, inventory status bar. Every conversion feature, built in.

  • Two phones showing Woofy, the Universe demo store: a bestsellers carousel and a product banner

    Designed mobile-first

    Built for the way they shop, not adapted from desktop. Every section optimized for the screens where your customers shop.

  • Universe trust sections: payment icons in the cart, a UGC carousel and a reviews slider

    Every trust signal you need

    Review sliders, UGC carousels, payment trust icons, testimonials. Every trust section, native, ready to use.

See it on a real store

Woofy is the Universe preset and our demo store: these captures come from it. Open the Theme Store listing to click through the demo, or to try Universe with your own products.

Woofy collection page on desktop: a large banner, category shortcuts and a product grid with filter and sort
The Worth looking at section of the Woofy home on a phone: a bag of Power Bites in front of a stacked YUMMIER word, slide arrows and a shop link

Universe in numbers

sections
51
blocks
154
Lighthouse performance
97
Largest Contentful Paint
0.6s
Lighthouse SEO
98

What Universe includes

Grouped by what you want the store to do. Every feature here is part of the theme, with no app to install.

The Universe cart drawer with a cross-sell column, a free shipping bar, conversion copy and payment badges

Sell more

Conversion features in the cart and on the product page.

Cart drawer with conversion built in
Cross-sell, a free shipping progress bar, motivational copy and payment trust badges inside the cart drawer, with no apps.
Sticky add to cart bar
The add to cart button stays in view while customers scroll.
Cross-sell on the product page
A cross-sell carousel on every product page, for bundles and complementary products.
Product offer comparison
A bundle comparison block that puts your recommended offer in the spotlight.
Quick add and quick view
On every product card, between browsing and buying.
Promo banner
An editorial promo block with large imagery, so an offer never makes the store look like an outlet.
Newsletter pop-up
A built-in pop-up with its own timing, design and copy.
A Universe product page with a review slider beside the price and order, ship and delivery dates under the cart button

Help shoppers decide

Answers on the page, at the moment of choice.

Review carousel in the buying view
A review slider under the title, beside the price and above the cart button.
Delivery date estimator
Order, ship and delivery date estimates on every product page.
Comparison table
Up to three columns and unlimited rows, to compare your products with competitors or variants.
UGC carousel
A scrollable slider of customer content with product tags, badges and custom cards.
Color swatches, two ways
Variants as color pills or image previews, on collection cards and product pages.
Size guide
A size chart pop-up that opens from any product page.
Ingredients table
Ingredient rows with custom percentages, for food, beauty and wellness brands.
Collections inside collections
Sub-categories on any collection page, linked through metafields and editable in the theme editor.
A Universe mega menu with large photography for each category

Tell your brand's story

Navigation and sections that make the store look like your brand.

30+ header combinations
Header layouts with optional floating, transparent and glass styles.
Four mega menu layouts
Visual collection tabs, featured products, categories with a promo banner, and brand pages.
Sections made for impact
Animated, scroll-driven statement sections for stores that compete on experience.
Metric cards
Outcomes, percentages and milestones in editorial cards, on any page.
80+ icons drawn in-house
One set on one grid and one stroke, so icons match anywhere in the store.
Six shape dividers
Curves, waves, scallops and more, available as a block in every section.
Text highlights
Six styles, such as handwritten underlines, outlines and color fills.
Multi-language and multi-currency
Translation built into the theme, and multi-currency that works with Shopify Markets.

And more, with new features shipping in updates.

Pay once. Save thousands.

Universe builds in features most stores pay a monthly app for. Here is what they cost as apps, on average, every year.

Average annual Shopify app cost for each feature, compared with Universe
FeatureAverage annual Shopify app costUniverse
Cart drawer with cross-sell~$348/yearIncluded
Review carousel inline~$120/yearIncluded
Expected delivery date~$60/yearIncluded
Free shipping bar~$108/yearIncluded
Comparison table~$84/yearIncluded
UGC photo carousel~$240/yearIncluded
Mega menu~$144/yearIncluded
Color swatches~$96/yearIncluded
Quick view and quick add~$72/yearIncluded
Sticky add to cart~$60/yearIncluded
Image comparison~$60/yearIncluded
Size chart~$60/yearIncluded
Newsletter pop-up~$180/yearIncluded
Total~$1,632/year$320 once

$320

USD, one payment on the Shopify Theme Store

  • One payment, no subscription.
  • Lifetime updates, installed from your Shopify admin.
  • Lifetime support from the team that built it.
  • Try it free in your store until you publish.

Lifetime support from the team that built it

We designed and coded Universe ourselves, so your questions reach the people who know every line of it.

  • Documentation

    Universe Docs, our online guide to setting up the theme.

    Read the docs (opens in a new tab)
  • Support

    Ask us anything about the theme, for as long as you use it.

    Contact support (opens in a new tab)
  • Updates

    New versions install from your Shopify admin, included in the price.

  • Customization

    Need something the theme does not do yet? We build it on request.

Stores running Universe

See all work

Going further with Universe

Adapted to your brand

We customize Universe for brands, as a project or on a retainer. Tell us what you need in a 15-minute call, or write to us.

For agencies

Install Universe for your clients and earn 20% to 30% per verified install, or work with us white label.

See Developpy Partners

Questions about Universe

What does Universe cost?

$320 USD, paid once on the Shopify Theme Store. There is no subscription: lifetime support and every update are included in the price.

Can I try it before I buy?

Yes. From the Theme Store listing you can open the demo, or add Universe to your own store for free and set it up with your products. You pay only when you publish it.

How are updates delivered?

From your Shopify admin. Every Universe update installs from your Shopify account, like any Theme Store theme, and updates are included in the one-time price.

What support is included?

Lifetime support from the team that built Universe, included in the one-time price. Write to us from the contact page of Universe Docs.

Is there documentation?

Yes. Universe Docs, our online documentation for the theme, is at docs.developpy.io.

How many apps does Universe replace?

It depends on your store. Features that often need an app, such as a cart drawer with cross-sell, a review carousel, a delivery date estimator, a mega menu and a newsletter pop-up, are built into Universe. The 13 features in our savings table cost about $1,632 a year as apps, at average prices.

Can you customize Universe for our brand?

Yes. We customize Universe for brands, as a project or on a retainer. Book a 15-minute call or write to us.

Why do I buy it on the Shopify Theme Store?

Shopify sells Theme Store themes only through the Theme Store, so the purchase and every update stay in your Shopify admin. Every button on this page leads to the Universe listing.

Start with a free trial

Add Universe to your store, set it up with your products, and pay only when you publish.

$320 USD, paid once. Lifetime support and updates included.